Ngiyithola kanjani ikhodi yesaphulelo kaShein?
Ungakha ikhodi yesaphulelo yenkampani yakho noma umkhiqizo ngezindlela ezihlukene nezilula.
Nazi ezinye zezinyathelo ongazilandela ukuze ukhiqize ikhodi yesaphulelo sento:
- Nquma okunikezwayo: Ngaphambi kokuthi uqale ukukhiqiza ikhodi, kufanele ukhethe uhlobo lomnikelo ofisa ukuwenza.
Ungathanda ukwehlisa intengo yomkhiqizo ngamaphesenti athile noma unikeze isaphulelo samahhala kwenye into? Nquma uhlobo lomnikelo olufanele wena kanye nomkhiqizo wakho. - Ukwenziwa kwekhodi: Uma usukhethile okunikezwayo, ungakhiqiza ikhodi yakho.
Ungasebenzisa noma yiluphi ulimi lokuhlela oluthandayo ukwenza ikhodi, njenge-PHP, i-JavaScript, i-Python, njll.
Qiniseka ukuthi ikhodi ihlanganisa ukusetshenziswa kwesaphulelo esidingekayo uma uyisebenzisa. - Isicelo Sekhodi: Ngemva kokudala ikhodi, kufanele uyisebenzise endaweni yakho yokuthengisa.
Ungangeza inkambu yokufaka ikhodi ekhasini lokuphuma noma lapho ongathanda ukusebenzisa khona isaphulelo.
Qinisekisa ukuthi uhlelo lokufaka isicelo lwenziwa ngendlela efanele nokuthi ikhodi ingasetshenziswa kalula. - Ukuphromotha Ikhodi: Ngemva kokusebenzisa ikhodi, kufanele ukhangise futhi ukhuthaze ubukhona bayo ukuze uhehe amakhasimende amaningi.
Ungasebenzisa inkundla yezokuxhumana, imikhankaso ye-imeyili noma amawebhusayithi ukukhuthaza ikhodi nokwazisa amakhasimende mayelana nesaphulelo esitholakalayo. - Ukuqapha Ukusebenza: Ukuqinisekisa impumelelo yekhodi yakho kanye nekhono layo lokuheha amakhasimende, kufanele ugade ukusebenza kwekhodi yakho.
Chaza ama-KPI njengenani lokusetshenziswa kwekhodi kanye nokwenyuka kokuthengisa okuhlobene.
Hlaziya futhi usebenzise idatha ukuze uthuthukise isu lakho elilandelayo.
Ngokulandela lezi zinyathelo, ungakwazi ukudala kalula futhi ngempumelelo futhi usebenzise ikhodi yesaphulelo kokuthile.
Ungakhohlwa ukuhlala uxhumene namakhasimende akho futhi uwanikeze ukwesekwa okudingekayo ukuze asebenzise ikhodi ngendlela efanele, futhi ungangabazi ukubuyekeza okunikezwayo namakhodi ukuze ahlangabezane nezidingo eziqhubekayo zamakhasimende.
Izinyathelo zokudala ikhodi yesaphulelo yesitolo se-Shein
Izitolo eziku-inthanethi zinikeza amakhodi esaphulelo kubasebenzisi njengendlela yokuthola izaphulelo ekuthengeni.
Esinye salezo zitolo yisitolo esidumile sikaShein.
Uma ungathanda ukudala ikhodi yesaphulelo yesitolo sakho se-Shein, ungalandela lezi zinyathelo:
- Isinyathelo sokuqala: Thola amaphesenti esaphulelo ongathanda ukusinikeza abasebenzisi.
Ungakhetha iphesenti elithile elifana no-10% noma u-20% noma ungashiya lokho kuvuliwe kubasebenzisi ukuthi bazinqumele iphesenti. - Isinyathelo sesibili: khetha ikhodi yesaphulelo.
Ikhodi yesaphulelo kufanele ibe lula kakhulu futhi kulula ukuyikhumbula nokusebenzisa.
Igama lesitolo, isisho, noma inombolo ehlukile ingasetshenziswa njengekhodi yesaphulelo. - Isinyathelo Sesithathu: Setha imigomo nemibandela yokusebenzisa isaphulelo.
Ngaphambi kokunikeza isaphulelo kumsebenzisi, kufanele ucacise imigomo yokusebenzisa, njengokuthi isaphulelo sisebenza isikhathi esingakanani, ubuncane bokuthenga, kanye nanoma yimiphi eminye imigomo ofisa ukuyicacisa. - Isinyathelo sesine: Khiqiza ikhodi yesaphulelo ngokusebenzisa inkundla yesitolo se-Shein.
Ipulatifomu inikeza izinketho ezimbalwa zokwengeza nokumisa izaphulelo.
Ungafaka iphesenti lesaphulelo, ikhodi yesaphulelo, imigomo yokusetshenziswa kanye nanoma yiziphi ezinye izinketho ezengeziwe. - Isinyathelo sesihlanu: zungeza ikhodi yesaphulelo.
Uma usuyenzile ikhodi, kufanele uyisabalalise kubasebenzisi bakho.
Ungathumela ikhodi ngezinkundla zokuxhumana noma uthumele i-imeyili kumakhasimende anentshisekelo. - Isinyathelo Sesithupha: Landelela Ukusetshenziswa Kwesaphulelo.
Kufanele ukwazi ukulandelela ukuthi isaphulelo sisetshenziswe kanjani abasebenzisi.
Ungasebenzisa amathuluzi okuhlaziya idatha ukuze ugade ukusetshenziswa kwekhodi futhi ulinganise ukusebenza kwayo.
Lokhu kungakunikeza ukuqonda okungcono kokumaketha kwakho nezidingo zesikhathi esizayo zamakhasimende.
Izinhlobo zamakhuphoni esaphulelo atholakala ku-Shein
I-SHEIN inikezela ngezinhlobo eziningi ezahlukene zamakhuphoni esaphulelo kumakhasimende, ukuze iwanikeze amandla okuthenga ngamanani anesaphulelo futhi ahlomule kokunikezwayo okumangalisayo.
Nazi ezinye izinhlobo zamakhuphoni esaphulelo atholakala kuShein:
- Iphesenti lekhodi yesaphulelo: Le khodi ikuvumela ukuthi uthole isaphulelo sephesenti elihlobene kulo lonke uhla lwemikhiqizo.
Isibonelo, ikhodi yesaphulelo ye-Shein ingakunikeza isaphulelo esiqondile esingu-30% senani lakho le-oda. - Isaphulelo emikhiqizweni ekhethiwe: Lolu hlobo lwekhuphoni lukunikeza isaphulelo emikhiqizweni ethile ngaphakathi kwesitolo.
Esikhundleni sesaphulelo sephesenti kuyo yonke imikhiqizo, ikhodi yesaphulelo ka-Shein, isibonelo, ingakunikeza isaphulelo senani elithile esigabeni esithile sezingubo noma izesekeli. - Isaphulelo Sokuthumela Kwamahhala: Amanye amakhuphoni angase anikeze isaphulelo samahhala sokuthumela.
Lokhu kusho ukuthi ungathola ukulethwa kwamahhala kwe-oda lakho uma usebenzisa ikhodi efanele. - Amakhuphoni okunikezwayo kwesizini nezaphulelo: UShein uvame ukunikeza amakhuphoni ngezikhathi ezithile zonyaka ezifana ne-Eid al-Fitr noma uKhisimusi, ahlose ukukhuthaza amakhasimende ukuthi athenge ngaleso sikhathi.
Lokhu okunikezwayo kufaka phakathi izaphulelo nezaphulelo ezisebenzayo ze-oda lakho.
Ngokusebenzisa amakhuphoni esaphulelo sika-Shein, ungasebenzisa ithuba lokuthenga okumnandi futhi uthole imikhiqizo yekhwalithi ephezulu ngamanani aphansi.
Ngakho-ke, kunconywa ukuthi uvakashele iwebhusayithi esemthethweni ye-Shein njalo ukuze uthole okunikezwayo kwakamuva namakhuphoni futhi usebenzise ngokunenzuzo lapho uthenga.
Ungasisebenzisa kanjani isigqebhezana sesaphulelo sikaShein lapho uthenga
Lapha sinikeza imiyalelo ethile yokuthi ungalisebenzisa kanjani ikhuphoni lesaphulelo sika-Shein uma uthenga:
- Okokuqala, vakashela iwebhusayithi ye-Shein futhi useshe imikhiqizo ofuna ukuyithenga.
- Khetha imikhiqizo ongathanda ukuyithenga bese uyengeza ekalishini yakho yokuthenga.
- Okulandelayo, iya ekhasini lenqola futhi uhlole zonke izinto ezingeziwe.
- Uzothola inketho yokufaka ikhodi yekhuphoni noma ikhodi yesaphulelo ekuphumeni.
Kopisha futhi unamathisele ikhodi etholwe kukhuphoni lesaphulelo sika-Shein kulo mkhakha. - Ngemva kokufaka ikhodi elungile, uzobona isaphulelo esisebenzayo enanini lokugcina le-oda.
- Qiniseka ukuthi uqinisekisa yonke imininingwane ngaphambi kokuqhubeka nokukhokha kwakho.
- Dlula ezinqubweni ezijwayelekile zokuqedela ukuthenga kwakho nokufaka imininingwane yakho yokukhokha nekheli lokuthumela.
- Ngemuva kokuthi i-oda seliqediwe, uzothola isiqinisekiso sokuthenga kwakho futhi uzokwazi ukulandelela isimo sokuthunyelwa uma sitholakala.
Uma usebenzisa ikhuphoni lesaphulelo sika-Shein, qiniseka ukuthi ufunda imigomo nemibandela yokusebenzisa ikhuphoni ukuze uqinisekise ukufaneleka nokufaneleka kwesaphulelo esinikeziwe.
Thatha ithuba lezaphulelo ezikhethekile kanye neminikelo enikezwa ikhodi yekhuphoni ye-Shein futhi ujabulele okuhlangenwe nakho kokuthenga okujabulisayo nokonga.
Izindlela zokuthuthukisa ikhodi yesaphulelo kaShein
Kunezindlela ezimbalwa ezisebenzayo zokukhuthaza ikhodi yesaphulelo ku-Shein ukuze kuqinisekiswe ukusabalala kwayo nokuheha inani elikhulu lamakhasimende.
Phakathi kwalezi zindlela:
- Dala ikhasi elikhethekile kuwebhusayithi ye-Shein lapho amakhasimende angathola khona ikhodi yesaphulelo futhi athole ulwazi olwengeziwe ngayo.
Idizayini kufanele ibe lula futhi isebenziseke kalula futhi ifake nencazelo ecacile yemigomo nokusetshenziswa kwekhodi. - Sebenzisa imithombo yezokuxhumana efana ne-Facebook ne-Twitter ukuze ukhuthaze ikhodi yesaphulelo.
Ungathumela okunikezwayo nezaphulelo ezihlobene nekhodi futhi ukhuthaze abalandeli ukuthi babelane ngayo nabangane babo.
Kungenzeka futhi ukuthembela kuma-raffles kanye nemincintiswano ngokusebenzisa izinkundla zokuxhumana ukuze uhehe ukunaka komphakathi. - Ukuthumela ama-imeyili ngezikhathi ezithile kumakhasimende abhaliswe kusizindalwazi sesitolo.
Le imeyili kufanele iqukathe ulwazi mayelana nekhodi yesaphulelo kanye nendlela yokuyisebenzisa futhi ikhuthaze amakhasimende ukuthi athenge futhi ajabulele isaphulelo. - Dala ubudlelwano nama-blogger kanye nabagqugquzeli benkundla yezokuxhumana emkhakheni wemfashini, ubuhle, ukuvakasha kanye nezinye izinkambu ezihlobene.
Ikhodi ekhethekile yesaphulelo ingenziwa itholakale kulezi zinkundla futhi ikhuthaze abalandeli ukuthi bayisebenzise futhi babelane ngayo nabantu abaningi. - Thatha ithuba lokukhangisa okukhokhelwayo okuku-inthanethi okufana ne-Google AdWords ne-Facebook Ads ukuze ukhuthaze ikhodi yesaphulelo.
Izikhangiso ezikhangayo nezihlosiwe zingadalwa ziqondise iqembu eliqondiwe futhi zibabonise ikhodi yesaphulelo kanye neminikelo ehlobene. - Ukuhlela imikhankaso yokuphromotha nokunikezwa kwemicimbi ekhethekile njengoSuku Lwezithandani, izinsuku zokuzalwa, nenyanga engcwele ukuheha amakhasimende nokubakhuthaza ukuthi basebenzise ikhodi yesaphulelo ngalezi zikhathi.
Khumbula, impumelelo ekunyusweni kwekhodi yesaphulelo idinga ubuhlakani nokuhlela okuhle ukuze kuqinisekiswe ukuzibandakanya kwamakhasimende nokwandisa ukuthengisa.
Ngifaka kanjani ikhodi kuShein?
Uma ufuna ukwengeza ikhodi kokuthile, kuyadingeka ukuthi ulandele izinyathelo ezithile ukuze uqinisekise ukuthi le nqubo isebenza kahle.
Nansi indlela yokufaka ikhodi kokuthile:
- Vula into ofuna ukwengeza kuyo ikhodi, kungaba iwebhusayithi noma uhlelo lokusebenza.
- Thola indawo efanelekile yokufaka ikhodi entweni oyisebenzisayo.
Lokhu kungaba sekhasini le-HTML noma ngaphakathi kwefayela elithile kuhlelo lokusebenza. - Ngemva kokukhetha indawo efanele, kopisha ikhodi ofuna ukuyengeza entweni.
- Zulazulela entweni ofuna ukwengeza kuyo ikhodi bese uchofoza kwesokudla lapho ufuna ukubeka khona ikhodi.
- Khetha inketho ethi "Namathisela" kumenyu ye-pop-up ukuze ukopishe ikhodi endaweni eshiwo.
- Ungase udinge ukulondoloza izinguquko noma ulayishe kabusha into yakho ukuze usebenzise ikhodi ngendlela efanele.
Ungakhohlwa ukulandela imiyalelo yenkundla oyisebenzisayo futhi uqiniseke ukuthi ikhodi yakho ihlangabezana nezidingo zabo zobuchwepheshe.
Kwesinye isikhathi lokhu kungadinga ukuqinisekiswa kwekhodi nokususwa kwanoma yimaphi amaphutha ngaphambi kokuthi kusetshenziswe kokuthile.
Sebenzisa amathuluzi onawo ukuze akusize ngalokhu, njengabahleli bekhodi noma abahlanganisi bolimi.
Ngamafuphi, uma ufuna ukwengeza ikhodi kokuthile, ikopishe futhi uyinamathisele endaweni efanele futhi uqiniseke ukuthi yenziwe ngendlela efanele ngokuya ngeplatifomu oyisebenzisayo.
Uqala nini ukunikezwa kukaShein?
Ukunikezwa kukaShein kuvame ukuqala ngesikhathi esithile phakathi nonyaka.
UShein unikeza amadili amahle kanye nezaphulelo ezimangalisayo emikhiqizweni ehlukahlukene.
Kuyaziwa ukuthi lokhu okunikezwayo kuqala ngezikhathi ezikhethekile njengesizini yokuthengisa ngaphambi kwe-Eid al-Fitr noma i-Eid, kanye nesizini yokuthengisa ngaphambi konyaka omusha.
Amakhasimende kufanele alandele izikhangiso namaphromoshini awo ukuze athole okunikezwayo okuhle kakhulu namathuba abalulekile.
Ngaphezu kwalokho, izipesheli zingase zitholakale ngezikhathi zesizini nezehlakalo ezibalulekile njengokuthi "ULwesihlanu Olumhlophe" noma "ULwesihlanu Olumnyama", lapho imikhiqizo eminingi inikezwa ngezaphulelo ezinkulu.
Ngakho-ke, amakhasimende kaShein ayelulekwa ukuthi alandele izindaba nezimemezelo zokuphromotha ukuze angaphuthelwa ithuba lokuthola okunikezwayo okuthandayo futhi onge imali.
Imibandela yokuklama ikhuphoni lesaphulelo elikhangayo nelisebenzayo
Imiklamo yekhuphoni ekhangayo nesebenzayo ibalulekile kunoma yiliphi ibhizinisi elifuna izindlela ezintsha zokuheha amakhasimende nokwandisa ukuthengisa.
Nazi ezinye izindlela ezibalulekile okufanele uzicabangele lapho uklama ikhodi yekhuphoni ekhangayo nesebenzayo:
- Umklamo kufanele ube lula futhi uhehe amehlo ngesikhathi esifanayo, imibala kufanele ikhawulelwe kwabambalwa futhi ihlanganiswe kahle ukuze igweme ukudideka futhi wenze isigqebhezana sikhange nakakhulu.
- Ikhuphoni kufanele ifake phakathi ulwazi olucacile nolunemininingwane mayelana nesaphulelo esinikezwayo, njengephesenti lesaphulelo kanye nemikhiqizo noma amasevisi afakwe kulokho okunikezwayo.
- Ikhuphoni kufanele ifake idethi yokuphelelwa yisikhathi yokunikezwayo ukuze ikhuthaze amakhasimende ukuthi alisebenzise ngokushesha okukhulu.
- Usayizi wekhuphoni kufanele ulungele futhi kube lula ukuwuphatha futhi uwugcinele ikhasimende.
- Ikhuphoni kufanele libe nekhodi yesaphulelo ehlukile okulula ukuyifunda nokuyisebenzisa.
Ibhakhodi noma ikhodi ye-QR ingasetshenziswa ukusiza inqubo yokuskena. - Kufanele kube nesikhala selogo yenkampani nolwazi lokuxhumana olubalulekile, okuvumela amakhasimende anentshisekelo ukuthi abuye esikhathini esizayo.
- Idizayini kufanele ihambisane nobunikazi bebhrendi kanye neminye imiklamo yebhrendi ukuze kuboniswe ubungcweti futhi kuhlobanise okunikezwayo negama lenkampani.
- Ikhuphoni kufanele libonise ngokucacile inani lokunikezwayo futhi likhuthaze ikhasimende ukuthi lisebenzise isaphulelo esinikezwayo.
- Ikhuphoni kufanele liklanywe ngosayizi ophrintekayo ngekhwalithi ephezulu ukuze kuqinisekiswe ukufaneleka nokufundeka okufanele.
Ukucabangela lezi zindlela zokunquma ekuklameni ikhuphoni lesaphulelo kuzofaka isandla ekulenzeni likhange futhi liphumelele, okwandisa ithuba lokuheha amakhasimende kanye nokuthuthukisa ukuthengisa.
Ngiyithola kanjani ikhodi yesaphulelo?
Ukuze uthole ikhodi yesaphulelo, umuntu angalandela izinyathelo ezimbalwa.
Okokuqala, umuntu kufanele ahlole ukuthi isitolo noma iwebhusayithi afuna ukuthenga kuyo inikeza isevisi yezaphulelo noma amakhodi okukhangisa.
Uma kunjalo, umuntu angalandela lezi zinyathelo:
- Ukusesha ngekhodi: Izinjini zokusesha zingasetshenziswa ukusesha amakhodi esaphulelo ahlinzekwa izitolo ezahlukene.
Ungathayipha "ikhodi yesaphulelo + igama lesitolo" ukuze uthole imiphumela ecacile. - Hlola iwebhusayithi esemthethweni: Umuntu angabheka iwebhusayithi yesitolo esifanele ukuze athole okunikezwayo okukhethekile kumakhodi okukhangisa akhona noma izaphulelo.
- Ukubhaliswa kwe-newsletter: Umuntu angazisekela ukuze athole amakhodi amasha esaphulelo ngokubhalisela i-newsletter yesitolo.
- Ukulandelelwa Kwemidiya Yokuxhumana: Amakhodi esaphulelo angase athunyelwe ezinkundleni zokuxhumana zesitolo.
Ngakho-ke, umuntu angalandela ama-akhawunti esitolo ezisekelweni ezifana ne-Facebook, Twitter kanye ne-Instagram ukuze athole okunikezwayo okukhethekile. - Isicelo sekhodi yesaphulelo: Uma ikhodi efanelekile isitholakele, ingasetshenziswa phakathi nenqubo yokuthenga kuwebhusayithi yesitolo.
Ngokuvamile kuba nebhokisi elikhethekile lokufaka ikhodi ekhasini lokukhokha.
Kubalulekile ukuqaphela ukuthi amakhodi esaphulelo angase abe nokufaneleka okulinganiselwe, ngakho-ke kubalulekile ukuthobela imigomo nesikhathi sokuqinisekisa esishiwo kukhodi ngayinye.
Ngaphambi kokuthenga, umuntu kufanele afunde imigomo nemibandela ehambisana nekhodi ukuze abone imininingwane egcwele yomnikelo.